Natural dog care · Made in the UK
Plant-based balms and sprays, made in small batches with kind ingredients. Gentle on paws, noses and coats. Kind to animals, always.
Explore the range
Plant oils, butters and waxes. Nothing you can't pronounce.
Never tested on animals, apart from a very happy Labrador.
A little luxury, priced fairly. Good care shouldn't cost the earth.
The range
Our first products are coming soon. Join the list below to hear first.
Soothes and protects dry, cracked pads after muddy walks and frosty mornings.
A gentle, lick-safe balm for dry or crusty noses. Just a dab will do.
A light conditioning and detangling mist that leaves coats soft and fresh.
Featured
Coming soon · 60 ml
Our first product, and the one Hugo gets most excited about. A rich, plant-based balm that sinks in quickly, so there are no greasy prints on the kitchen floor.
Organic shea butter, cold-pressed coconut oil, sunflower oil, candelilla wax, calendula and chamomile extract.
Warm a little between your fingers and massage into clean, dry paw pads. Use daily, or after walks on rough or icy ground.
Vegan friendly, never tested on animals, and packed in a recyclable tin.
Our story
Hugo is our fox red Labrador. He loves long muddy walks, sticks, puddles and anyone with a pocketful of treats. All those adventures left him with dry paws and a dusty coat, and most products we found were full of things we couldn't pronounce.
So we started making our own: simple, natural care that's kind to dogs and kind to the planet. The line drawing on every tin is Hugo himself, drawn from his photos, because he's the reason we're here.
Coming soon Treats, collars & leads
Join the list for launch news and a little welcome treat. No spam, just good dogs.